Zara Real Estate

Aaron Lieben
Principal Broker
Zara Real Estate
Santa Cruz, CA 95062

(831) 345-3898



Top Dollar Results
Aaron has been a top producing broker since 2006 and is known for listings that exceed sales price expectations. He generates multiple offers and carefully screens each buyer to ensure a successful close.

Commitment Guarantee
Aaron loves what he does and gives 110% to each of his clients. He is available 24/7 and on top of every detail. He works with an assistant agent to make sure his clients are well taken care of.

Superior Marketing
Aaron has an extensive background in marketing and sales and has been marketing director for a number of successful companies throughout his career.

Advanced Negotiation Skills
Aaron has a college degree in psychology and an intuitive understanding of human behavior. He puts this education and instinct to use in negotiating effectively for his clients.

Local Area Expert
Aaron has lived in Santa Cruz since 1986 and has vast knowledge of Santa Cruz County. His strong ties to the community and other professionals are a great resource.

Knowledgeable in All Real Estate
Aaron has experience buying and selling residential property, retail, multi-family, and raw land. He began as a real estate investor and enjoys sharing his knowledge. He was also brokerage director at a commercial firm.

Broker, not Agent
Most Realtors are agents, Aaron is a licensed Broker. Brokers have more education and a higher professional degree.

Benefit of Working with an Independent Broker
Being the boss of his own company, Aaron has far greater power and flexibility and a much higher stake in the success and financial well-being of his buyers and sellers.